The story behind The Hantler: How a small idea grew into a big success

The beginning of The Hantler

The inspiration for The Hantler arose when Lotte was searching for a double camera strap for an upcoming wedding. "I didn't want to order a strap from America due to concerns about quality and high costs," Lotte explains. She shared this with Birgit, and together they developed the first camera strap for Lotte. “After it turned out to be a success, we saw so many opportunities for photographers,” Birgit recounts. They discovered that many photographers faced the same issue, and so The Hantler was born.

Born from passion and craftsmanship

With the same drive and passion to bring innovation to the camera strap market, The Hantler was launched in 2020. "Even though we launched during the COVID-19 pandemic, we immediately noticed a high demand," says Lotte.

Since then, The Hantler has become known as a brand synonymous with craftsmanship and innovation. Each design from The Hantler is meticulously thought out to meet the needs of various types of photographers.

Handmade and personalized

Each camera strap from The Hantler is handmade in their own atalier in The Netherlands. "This allows us to craft each product with great care and attention to detail," Birgit explains. What truly sets The Hantler apart is the ability to personalize. "We love offering our customers something unique," says Lotte. Photographers can have their name or logo engraved on their leather camera harness, neck strap, or other products, making their gear not only functional but also personal and professional.

Flexibility and functionality

Another distinguishing feature of The Hantler products is their flexibility. "We wanted to create products that meet the needs of different types of photographers," Lotte explains. The camera straps are designed with simplicity and ease of use in mind. Special clips allow photographers to easily attach and detach their straps from their cameras. This way, photographers can effortlessly switch between different The Hantler camera straps depending on their needs.

The vision of The Hantler

Lotte and Birgit's vision is to create high-quality products that are not only practical but also appealing and align with your brand. They strive to make accessories that perfectly complement the needs of every photographer while being safe and reliable to use. This vision has led to a range of products that are both functional and stylish, driven by a passion for craftsmanship and innovation.

Discover the premium and personalized camera straps from The Hantler for yourself. As a proud partner of Shootstack, we're excited to offer a special discount code this month. Check out all the camera straps and accessories at The Hantler.